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When Keds was founded in 1916, the footwear game was forever changed. Using vulcanized rubber soles and durable canvas uppers, Keds created the iconic Champion sneaker, providing women (for the first time) with accessible, fashionable footwear that they could really move around in. And it ignited a style revolution. Over 100 years later, Keds remains committed to making the best fitting, most stylish sneakers for today’s modern lady, empowering women to be who they want to be and go where they want to go.
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